Assault Fitness
Producer of air bikes, rowers, and ski ergs designed for high-intensity interval and functional fitness training. Equipment is sold as a one-time purchase through the company's site and fitness retailers, targeting home gym users and commercial training facilities.
Concept2
Manufacturer of indoor rowing machines, the SkiErg, and the BikeErg, sold as one-time equipment purchases with an optional companion app for tracking workouts. Used by home gym owners, CrossFit affiliates, and rowing clubs for cardiovascular and interval training.
WaterRower
WaterRower manufactures water-resistance rowing machines with wood or aluminum frames, sold for home use and studio installations. The company markets its rowers on fluid resistance feel and compact storage design, distributing through its own site and authorized retailers. Machines are priced in the mid-to-upper range relative to other home cardio equipment.